Register Round-Up Program

December Recipient: Loaves & Fishes

Throughout December, Register Round-Up proceeds will go to Loaves & Fishes, the largest “open to the public” meal program in Minnesota. For over 38 years, Loaves & Fishes has provided healthy meals to Minnesotans in areas where the need is greatest, regardless of socioeconomic, cultural, religious, or ethnic background. The Minneapolis-based non-profit serves free, healthy meals with the help of community donations.
This year, Loaves & Fishes projects tripling the number of meals served in just one year – from 1.3 million in 2019 to 3.5 million meals in 2020. Due to the coronavirus pandemic, Loaves & Fishes has shifted from in-person dining to takeaway meals to ensure the safest environment possible for its staff, volunteers, and those in need.

Register Round-Up

Valley Natural Foods’ Register Round-Up Program allows customers to round up their grocery bill to the next dollar (or any amount they choose) to benefit organizations that share our values. A calendar of rotating monthly recipients is established annually. Recipients also receive donations through our Green Stamp Program. Through this program, shoppers can choose to donate 5¢ for every reusable bag they use.

Become a Register Round-Up Recipient

Register Round Up Changes

New Register Round-Up recipients normally are chosen each June. Given the uncertain state of the economy, we have changed to a new monthly program. Future recipients will be those that focus on urgent needs in the community. Recipients will be notified within 10 days of their selected month’s start date if they will be receiving Register Round-Up contributions that month.  We plan to reassess at the end of 2020, to decide if we’ll return to our traditional Register Round-Up Timeline.